Microsoft does not seem interested in completing projects. Instead, something new is announced and out of the oven pops a new acronym. Consider the ULCPC naming convention announced on April 3. What exactly does this mean? Are Ultra Low Cost PCs different from Low Cost PCs? Should we all worry about LCPCs? Are these Mobile systems? In which case, why are they not called ULCMPCs? Are they mobile and pocketable? How about ULCMPPCs?
Microsoft marketing is in trouble. Even the domain names are taken by squatters. Apparently someone at Microsoft didn't check the domain names first - and grab the singular and plural. Worse, with so many letters to remember even the Microsoft announcement misses the "C" in the second "PressPass question - answer section."
Microsoft needs help. Instead of spinning new acronyms that no one will remember or repeat, consider the stance most people wish politicians would take - admit you are wrong - and move forward. Forget ULCPC phrases and simply go with "Mobile PC."
